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Austin is the state capital of Texas, an inland city bordering the Hill Country region. Home to the University of Texas flagship campus, Austin is known for its eclectic live-music scene centered around country, blues and rock. Its many parks and lakes are popular for hiking, biking, swimming and boating. South of the city, Formula One's Circuit of the Americas raceway has hosted the United States Grand Prix.
Residents of Austin are known as&nbsp;Austinites.&nbsp;They include a diverse mix of government employees, college students, musicians, high-tech workers, digital marketers, and&nbsp;blue-collar workers. The city's official slogan promotes Austin as "The Live Music Capital of the World", a reference to the city's many musicians and live music venues, as well as the long-running&nbsp;PBS&nbsp;TV concert series&nbsp;Austin City Limits.&nbsp;The city also adopted "Silicon Hills" as a nickname in the 1990s due to a rapid influx of technology and development companies. In recent years, some Austinites have adopted the unofficial slogan "Keep Austin Weird",&nbsp;which refers to the desire to protect small, unique, and local businesses from being overrun by large corporations.&nbsp;Since the late 19th century, Austin has also been known as the "City of the Violet Crown", because of the colorful glow of light across the hills just after sunset.
In 1987, Austin originated and remains the site for&nbsp;South by Southwest&nbsp;(stylized as SXSW and colloquially referred to as&nbsp;South By), an annual conglomeration of parallel&nbsp;film,&nbsp;interactive media, and&nbsp;music festivals&nbsp;and&nbsp;conferences that take place in mid-March. Emerging from a strong economic focus on government and education, since the 1990s, Austin has become a center for technology and business. A number of&nbsp;Fortune 500&nbsp;companies have headquarters or regional offices in Austin, including&nbsp;3M,&nbsp;Advanced Micro Devices (AMD).

Austin

With a rich sense of history and a thriving entertainment scene, Downtown is Austin’s beating heart. Late-19th-century architectural landmarks, including the iconic Texas State Capitol (1888) and the Driskill Hotel (1886), mix with modern museums. Music lovers flock to celebrated venues like Austin City Limits Live at The Moody Theater and Stubbs BBQ, while revelers hit the high-energy bars along East 6th Street.

Downtown Austin

Evolving East Austin is a diverse area. Early 1900s bungalows give way to modern condos, while cool cocktail bars mingle with Southern-style eateries, including iconic Franklin Barbecue. In a circa-1841 building, the French Legation Museum documents the Republic of Texas era. Other museums examine the city&rsquo;s musical history and African-American experience. East Cesar Chavez draws hipsters for drinks, art and bands.&nbsp;

East Austin

North Austin is an expansive area of oak-shaded residential neighborhoods, with a hopping zone of dining and nightlife. Along Burnet Road, modern eateries serve Asian-fusion to tacos, some in funky, retrofitted spaces, while Rock Rose Avenue thrums with bars and live music, and brewpubs dot the area. Shoppers hit the Domain and Arboretum malls, and hikers explore 15 miles of trails at rugged Walnut Creek Park

North Austin

South Austin is an expansive district of leafy residential suburbs and green spaces like the Lady Bird Johnson Wildflower Center, a botanic garden showcasing native Texas plants. Mary Moore Searight Metropolitan Park has hiking trails and a disc golf course. Among the area&rsquo;s several malls is Southpark Meadows, with big-box stores and a cinema, while clusters of eateries include taquerias, BBQ joints, and sushi spots.

South Austin

West and Southwest Austin. This encompasses 20 Barton Creek neighborhoods (not Barton Creek West) as well as other popular areas such as Travis Country, off of Southwest Parkway and many Circle C neighborhoods, Avana, Meridian and Greyrock Ridge, Sunset Valley, Shady Hollow, Oak Hill and Western Oaks. Brodie Lane is a popular area for shopping as well as along William Cannon and Slaughter Lane. This area is served by both Central Austin Independent School District as well as many private schools such as Regents, St. Andrews, St. Michaels, St. Gabriels. Popular destinations are the Lady Bird Wildflower Center along LaCrosse Avenue and the Veloway, and the Austin Zoo just west of Oak Hill.

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